Product research is one of the most important skills in e-commerce and dropshipping. Finding the right product at the right time can be the difference between a profitable store and a failed one.

In this tutorial, you’ll learn how to use Trendtrack, especially the Trending Ads tool, to discover products that are already performing well in the market.

Instead of guessing, you’ll rely on real data.

Why Use Trendtrack for Product Research?

Trendtrack helps you analyze:

• Active ads from e-commerce brands

• Market trends

• Advertiser growth

• Ad spend

• Store traffic

The goal is simple: find what’s already working and reduce your risk.

Step 1: Set Up the Right Filters

Filters are the key to getting good results. Here are the ones I personally use:

📅 Page Creation Date

Select advertisers created within the last 6 months.

👉 This helps you find new brands that are scaling quickly.

👍 Facebook Page Likes

Less than 10,000 likes.

👉 A smaller page often means a newer brand still in growth mode.

💰 Ad Spend

Minimum $1,000 spent in the last 24 hours (Europe & UK data).

👉 If a company spends that much daily, it’s usually profitable.

📈 Ad Growth

More than 30% growth in ads over the last 3 months.

👉 This indicates an upward trend, not a dying product.

Step 2: Analyze Stores

Once your filters are applied, Trendtrack shows interesting stores to review.

Example 1: Shapewear & Slimming Products

Some stores run 800+ active ads.

👉 Often in the shapewear or anti-cellulite niche.

High ad volume usually means strong scaling.

Example 2: Personalized Jewelry

Stores selling jewelry with messages or custom notes.

Interesting signals:

• Many active ads

• Traffic increasing fast

• Products that trend every year

👉 A solid evergreen niche.

Example 3: Pet Products

Pet product marketplaces often show:

• Rapid traffic growth

• 300+ active ads

• Products sourced from AliExpress

👉 Classic example of scaling with paid ads.

Example 4: Comfort & Anti-Stress Products

Comfort plush toys or emotional well-being products.

👉 A trending niche with strong emotional appeal.

Example 5: Beauty & Grooming

Trimmers, skincare tools, beauty devices.

👉 Competitive but often highly profitable.

Step 3: What to Look for in the Data

When analyzing a store, check:

• Number of active ads

• Traffic evolution

• How long ads are running

• Website simplicity

• Selling price vs estimated cost

👉 Low-cost products with high margins allow larger ad budgets.

Pro Tip: Save Your Filters

I personally save my filters.

Once a week, I check:

• New advertisers

• High spenders

• Fast-growing stores

👉 The combo of new + high spend + strong growth often reveals great product ideas.

Use the Trendtrack Chrome Extension

The free extension allows you to:

• Analyze stores individually

• Get extra e-commerce data

• Quickly validate a store’s potential

👉 Great for fast product validation.

Trendtrack is a powerful tool to:

✅ Discover winning products
✅ Analyze competitors
✅ Spot market trends
✅ Save time in product research

If you want to try it, you can use the promo code ESTELLE20 to get 20% off the subscription.