TrendTrack Filters: My Store and Ads Research Routine

After three months of using TrendTrack, I have stopped treating product research as an endless scroll through stores and ads. In this TrendTrack tutorial, I show how I set up reusable filters for stores, creative ideas and advertisers, then revisit those views when I want to monitor a market instead of rebuilding every search from scratch.

If you want to follow along, you can try TrendTrack with code ESTELLE20 for 20% off for 3 months. This is an affiliate link: I may earn a commission if you sign up through it, at no additional cost to you. Check the offer when you subscribe.

Start with a TrendTrack store filter you can reuse

In the Shops section, I combine store-level signals rather than relying on a single impressive-looking number. The interface lets me narrow stores by monthly traffic, traffic growth, product count, visitor countries, niche or subniche, and creation date. I can also bring in ad-related criteria, such as active ads and their growth, when I want to compare stores that are already advertising.

My saved view is an example of a research starting point, not a universal formula. In the video, I show a traffic range of 10,000 to 100,000 and growth above 40% over three months, with a limit of 40 products. I then consider tightening the product count and shortening the creation-date window from a year to six months. That makes the list more manageable for the kind of newer stores I want to inspect; it does not establish that a store is profitable or that its products will work for you.

• Choose the market you actually want to study: language, visitor geography, currency and niche can all change what is relevant.
• Set ranges that keep the list reviewable, rather than collecting every possible result.
• Save the view so you can return to it weekly and inspect stores that now meet the same criteria.

If you have no filter in mind yet, the preset views can provide a base. I demonstrate taking a premade selection such as “gems of the week” and adding a Spanish-language condition. I also show that I can hide presets I do not use and keep my own filters visible. The useful part is not the exact count of stores on a particular day; it is being able to apply the same question consistently next time.

Search stores by a product keyword, then inspect context

Filters are helpful when I know the type of store I want, but sometimes I start with a product idea. In the Shops area, I can search across stores using a keyword and specify whether it appears in a product name, a domain or another keyword field. In the demonstration, I use “fountain” as a product-name search and see different kinds of stores, including a cat-fountain example.

A keyword hit is a lead, not a product recommendation. I still want to open the store and understand what it sells, how focused its catalog is, and whether its audience matches my market. Combining a keyword search with my saved filters is a way to move from a broad idea to a shorter list that I can actually examine.

Use ad filters to build an inspiration routine

I use the Ads section differently from the store search: it is a place to watch creative concepts and collect examples. In the video, I show a view around the animal niche and another saved view for static ads with more than 350,000 impressions. The threshold lets me browse examples that have received substantial exposure rather than starting from an unfiltered feed.

Impressions tell me that an ad was shown; they do not tell me its sales, return on ad spend or whether the same creative would suit my business. I look at the image, its hook and its context, then ask what I can learn from the presentation without copying it. TrendTrack also lets me adjust which information appears in the ad view when I want to focus on the images or a smaller set of details.

For my own monitoring, I would keep the routine simple: open a saved view, review a handful of relevant creatives, save the ones worth studying and note why each one caught my attention. In the tutorial, a static ad stands out because writing on skin draws the eye; another example is a piece of jewelry. The point is to collect specific observations, not to assume that a high impression count predicts my own result.

Want to test these views yourself? Open TrendTrack with code ESTELLE20; the description of my video offers 20% off for 3 months. You can also see the dedicated TrendTrack promo-code page before deciding.

Organize saved ads and monitor brands

Saving an ad is more useful when I can find it again. I show how I add an ad to a favorites folder, using a folder for static ideas as an example. The saved-ads library then brings those examples together for a later review. The video also shows an option to share a saved collection with someone who does not have a TrendTrack account. If you are building a swipe file, folders can separate visual approaches or markets instead of turning everything into one long list.

There is another level of monitoring in the Advertisers section, which focuses on the Facebook page rather than starting with a shop. I demonstrate a saved filter combining recent creation, growing active ads, follower-related criteria and a minimum average page spend over the last seven days. The resulting view places the ad, landing page, targeted countries and spending trend close together. I use it to decide what deserves a closer look; the expenditure and activity shown in a research tool are not proof of a brand’s profit.

When a store is worth following beyond one search, I can add it to the brand tracker. I show both a global overview and a more detailed view, including active ads and monthly traffic. That gives me a place to revisit the same brands rather than rediscovering them from scratch. Whether you focus on shops, ads or advertiser pages, pick the view that answers your current question and keep a repeatable review schedule.

TrendTrack filters: common questions

Which filters should I save first?

Start with the market and product type you actually research. I would set a manageable traffic range, growth window and product count for stores, then save the view and adjust it as I learn what turns up. My numbers in the video are an example, not required settings.

Do high ad impressions mean a product is selling?

No. In my ad view, an impression threshold helps me find widely displayed static creatives to study. It does not show conversions, margins or how an ad would perform for your store. Treat it as an inspiration filter and investigate the surrounding business separately.

How do I keep my research from becoming a one-off search?

Save your store and ad filters, sort useful creatives into favorites folders, and put brands you want to watch in the brand tracker. I return to those views on a regular basis so I can compare new results against the same criteria without starting over.

My takeaway after three months

My TrendTrack tutorial is really about making research repeatable. I start with a focused store view, use product keywords when I have a specific idea, collect ad examples for inspiration and keep interesting brands in one monitoring place. None of those signals replaces your own judgment, but the saved workflow makes it easier to ask a clear question each time you sit down to research.

You can watch the full tutorial on YouTube to see the filters on screen. If the method fits your workflow, try TrendTrack with code ESTELLE20 for 20% off for 3 months; verify the offer at checkout.

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